Recent Nerdsday Thursday Photos Posted
By Rob Meronek, Posted on Thursday, May 23, 2013This week on Nerdsday Thursday, I have one chart for you. From last week's data on our top 200 skateboarders here, I pulled a couple more age stats. We know that skateboarding pros are getting older, ams are getting older, and everyone's just kind of getting older, but what about just the skaters that come here almost every day? The top 50? The Ray Ray's, the Alejandro's, and the Chuckies? I thought this number might show the reverse trend since you obviously tend to skate more when you're younger vs being like early 20's when you've likely got a job and bills. However, looks like the same trend for these top 50 as the big picture. I wonder what the top brands are for these kids are? Next week, we'll take a look at that.
By Rob Meronek, Posted on Thursday, May 16, 2013And finally, I'm leaving you with a super nerd bonus, and that's the SQL query used to mine this data. From here, it's pulled into Excel for further analysis and comparison, plus putting it in chart form. Don't be scared of numbers and computers, kids. Learn this stuff now while you're young and you can do almost anything you want when you get older, just don't quit skateboarding.
By Rob Meronek, Posted on Thursday, May 16, 2013Now, there's a few assumptions, both positive and negative, that you can make about why this data is what it is. So, I dug even deeper. Looking at that list of 200 top skaters in 2006, how many of them do you think skated at least once in the following years, not even being in the top 200, just skated one single time? This chart below shows that and it's alarming. Out of the top 200 skaters in 2006, by 2012, less than half of them have skated here at least once. Is it safe to assume they quit? There's more free parks around here, but damn, wouldn't you at least come one single time a year if you were still skating? Especially since we completely change the course every single year? I think it's safe to assume those kids quit skating. Damn, what are they doing these days? Rapping like Jereme Rogers? Getting old and fat? Who knows, maybe you have different thoughts on these data patterns?
By Rob Meronek, Posted on Thursday, May 16, 2013After seeing the raw data, I thought I'd dig a little deeper. Out of all those kids that were in our top 200 customers in 2006, how many still remained in the top 200 over the years? You would hope that the majority still skates just as much as they always have. Unfortunately not. The following year in 2007, less then 50% of those top 200 skaters are still in the top 200. By 2012, only 19 of them remain. Good lawd what had happened??? 19? That number is so low I'm going to list all the damn names of you: Jake H, Dirt Weasel, Alex P, Alex U, Andreas G, Jack L, Andrew B, Louis S, Jordan P, Baby Drew, Cameron H (now a SPoT employee!), Vincent A (FSEC member), Khristopher D, Matthew M, Dimitri R, Max M, Sean S, Nicholas B. That's only 18 because the 19th one is "general customer" that we ring up new people under that aren't in the system yet. Thank you all for sticking with skating and being a part of SPoT and skateboarding for more than five years.
By Rob Meronek, Posted on Thursday, May 16, 2013I started with doing an analysis of our top 200 skaters over the years. Of course, the first question is regarding their ages. The steady increase in the average age of our top 200 customers has the same patterns we've found in past Nerdsday Thursdays like pros getting older, man ams getting more man, and general average skateboarder ages over the years.
By Rob Meronek, Posted on Thursday, May 2, 2013Fully Flared came out in 2007 where you can see a downward trend was reversed shortly after. A hill bombing started again in 2009. 2009 was the year Koston went from Lakai to Nike SB. Did he bring the shoe sales with him? Who knows, but I'm sure simple teenage minds will react as usual with some combination of comments about not doing it and selling out. I'll save that discussion for another Nerdsday. This month and year, I'd like to think the powersliding slowing down the hill bomb is Lakai's participation in the Spring Roll this weekend. For 2013, we've seen a bounce back in both year to date and month to date Lakai pairs sold so far. Or, maybe this is an industry-wide thing and not just SPoT? I wonder.
By Rob Meronek, Posted on Wednesday, February 27, 2013Past winners of the last 18 years of Tampa Pro:
- Mike Vallely, Age 24 in 1995
- Chris Senn, Age 23 in 1996
- Andrew Reynolds, Age 18 in 1997
- Andrew Reynolds, Age 19 in 1998
- Gershon Mosley, Age 25 in 1999
- Kerry Getz, Age 24 in 2000
- Kyle Berard, Age 16 in 2001
- Eric Koston, Age 26 in 2002
- Tony Trujillo, Age 20 in 2003
- Bastien Salabanzi, Age 18 in 2004
- Dennis Busenitz, Age 23 in 2005
- Greg Lutzka, Age 20 in 2006
- Eric Koston, Age 31 in 2007
- Greg Lutzka, Age 22 in 2008
- Greg Lutzka, Age 23 in 2009
- Paul Rodriguez, Age 25 in 2010
- Dennis Busenitz, Age 29 in 2011
- Torey Pudwill, Age 21 in 2012
By Rob Meronek, Posted on Thursday, February 14, 2013I've got a fairly simple Nerdsday Thursday for you this week because I'm a little behind on the job over here. I'll be back in full abacus assault next week. For now, let’s take a look at pants and jeans. If you’ve been skating as long as I have, you might remember the most ridiculous jeans in skateboarding history from the early 90’s: Blind jeans. Glad those went away and never came back. We’ll see how the next decade unfolds, though.
This grid shows the top 10 companies in the Pants/Jeans category. For the last decade, Krew dominated most years. It’s interesting to see eS creep in there before they threw in the towel. Split might look odd to you in there in 2005, but don’t forget they sponsored Tampa Pro that year so of course that directly affects your brand’s performance.
SPoT being on top in recent years is a fluke. We have a huge stockpile of old SPoT jeans we are selling at a huge loss until we run out of them. Levis was new to the list last year in 2012. I wonder how they’re going to do in 2013. New in 2013 so far is Dickies and you can see they’ve made a strong showing. All I can think of with Dickies is the first time like 20 years ago when Ed Templeton first started wearing them all the time. I didn’t get it.
What other trends do you see in here? Are Blind jeans coming back anytime soon?